Picky Picky – Empowering Informed Choices in Online Grocery Shopping
Picky Picky is a conceptual online supermarket app. The app addresses a common issue in online grocery shopping: the lack of transparency regarding the freshness of produce. Typically, consumers pay the same price for items like apples, regardless of their freshness. Picky Picky empowers users to make informed choices by providing detailed information about the arrival date and shelf life of each product, allowing for more conscious and cost-effective shopping decisions.
Design Objectives
Transparency: Provide clear information about the freshness and arrival date of produce items.
User Empowerment: Enable users to make informed purchasing decisions based on product freshness and pricing.
Waste Reduction: Encourage the purchase of near-expiry items at discounted prices to minimize food waste.
Key Features
Freshness Indicators: Visual cues indicating the freshness level of each product, helping users quickly assess their options.
Dynamic Pricing: Adjusts prices based on the freshness of items, offering discounts for products nearing the end of their shelf life.
Detailed Product Information: Provides users with comprehensive details about each item's arrival date and estimated shelf life.
